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Xiaomi announced the launch of Mi 4c, its latest 5-inch flagship powered by the 64-bit Qualcomm Snapdragon 808 processor. Priced from RMB 1299 (RM889), Mi 4c is the first Snapdragon 808-equipped smartphone in the world to be available at around RM889 without any contract attached.

Mi 4c: Colourful 5-inch flagship with powerful specs

The 64-bit Qualcomm Snapdragon 808 is one of the fastest mobile processors available today. With two Cortex-A57 and four Cortex-A53 cores, paired with the Adreno 418 GPU, Mi 4c excels at all tasks including complex 3D games and high-quality video playback.

Mi 4c is equipped with a 13-megapixel Sony or Samsung rear camera, and supports phase detection autofocus (PDAF) for focusing speeds as fast as 0.1ms. With a 5-megapixel wideangle front camera, Mi 4c is perfect for selfie lovers, especially when coupled with Beautify.

Measuring a mere 7.8mm thick and weighing just 132g, Mi 4c is lighter than the iPhone 6s by 11g, yet has a larger display and is powered by a huge 4.4V 3080mAh battery. Other than supporting Quick Charge 2.0 for faster recharging, Mi 4c also comes with a new USB Type-C port, which has a reversible design.

Mi 4c comes with a built-in IR blaster to control more than 2000 different appliances from 10 product categories. It can also control DSLR cameras, so taking group photos become a breeze.

With Mi 4c comes a new way to control your phone: Edge Tap. Both sides of Mi 4c respond to light taps. A double tap on one side allows you to go back easily without having to stretch for the Back button, and a single tap on the side while in the camera app snaps a photo. Another feature lets you double tap on the screen to wake the phone.

Mi 4c will ship with MIUI 6, but will receive an upgrade to MIUI 7 soon. Aside from a host of new features including Showtime and Baby Album, MIUI 7 has a more responsive interface and improved battery optimizations.

Mi 4c key specifications:

• 64-bit Qualcomm Snapdragon 808 processor

• Adreno 418 GPU

• 5-inch 1080p display from Sharp/AUO/LG

• Sunlight Display for improved visibility in bright conditions

• 13-megapixel camera from Sony/Samsung with PDAF for super-fast autofocus

• USB Type-C connector; Quick Charge 2.0 fast charging

• Available in white, grey, pink, yellow and blue

Available from 23 September on Mi.com and Tmall, Mi 4c will start at RMB 1299 (RM889) for the version with 2GB RAM and 16GB storage. The 32GB Mi 4c with 3GB RAM will retail for RMB 1499.